Ghost Energy is a brand that is conveying and portraying inclusivity with not only their products to consumers but with who the brand is shared with individually. The brand does not fit one specific stereotype of people. In fact, they generalize to a broader group-including those who attend concerts for fun, or those who make working out a part of their everyday life. Ghost Energy also cares about what is in their products as well; while pulling on your nostalgia by flavoring their drinks with your favorite childhood treats and candies. They are fully transparent with ingredients and have a “NO BS” mentality. Their drinks and consumption products have authentic flavors with zero sugars, gluten-free, vegan-friendly, meaning no wheat, eggs or soy.
